The Media and Palin

Ezra Klein:
One of the jobs the media does is deciding what true things count as news and what true things do not count as news. That should be easy, but since newspapers need to sell copies and cable programs need to secure viewers, there's a tension with the fact that some news is boring, while some not-news is really interesting. Palin sneaks onto the front page because she seems to square that circle: Her utterances seem like news (former vice presidential candidate and 2012 hopeful Sarah Palin says ...) but actually aren't. The continuing irony of all this is that for all the enmity between Palin and the press, no one has a closer and more mutually beneficial relationship than Palin has with the media, and no equivalently powerless political figure receives anything near the free coverage that the media lavishes on her.

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